QT Library
In an age of book bans and mounting animosity, QT Library provides a place of queer and trans affirming literary connection.
Brand Strategy
Concept Direction
Core Collateral
Logo
Brand Guidelines
Marketing Collateral
Digital Collateral
Website
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The Story
Started by a group of LGBTQIA+ artists, educators, and community members in Boston, this project was built to bring people together through creative programming, accessible resources, and a shared sense of identity. It’s a hub for queer design, inclusive storytelling, and community-focused branding, both in the neighborhood and online.
A robust system that’s giving... friendly
In our development process we found that the lowercase letters implied a quietness, as if a whisper between book stacks. “Shhh” I’m try- ing to read!
Borrowing visuals from bookshelves and social signalling
Remember signing your name in a library card? We can use similar methods were used to share thought- ful notes on a novel, mark down favorite pages, and pass on for generations.
