Robin Brown began his hospitality journey as a dishwasher, developing a lifelong belief in the power of great service, comfort, and speed. His brand strategy centers on authenticity, data-driven design, and creative reinvention of existing properties to elevate guest experience and outperform the market.

Michael Morris entered hospitality through real estate development, finding passion in creating immersive food halls that foster community and discovery. His evolving brand strategy prioritizes authenticity, sensory-rich design, and storytelling to build lasting emotional connections and drive customer loyalty and profitability.

Laura McKoy was drawn to hospitality through hotel design, which she sees as a perfect blend of residential and commercial creativity aimed at exceeding guest expectations. Her approach emphasizes local storytelling, immersive art, and purposeful design to create memorable, site-specific experiences that drive brand differentiation and long-term value.